It’s not really a surprising headline. I think anytime a proprietary vendor tightens the screws a bit to limit piracy they are going to force people to other, competing products. Especially when there’s a significant cost difference involved. If there are three t-shirts for sale, one for $5 with no logo and another for $50 with a brand logo (we’ll say nike) and yet another (pirated) with a nike logo for $10 and everybody thinks the nike logo is cool and in… they’ll buy the $10 “pirated” shirt unless they know that it’s pirated and are morally compelled to spend the $50. If piracy is cracked down on and you have a choice between the $50 logo shirt and the $5 no logo shirt….. hmmm I’d rather have $45 extra dollars than a swoosh on my shirt.