A couple interesting online Advertising notes



I’ve run across a couple of interesting things. The first was linked to from the second one I’ll mention. I know, some time back, I visited a publicly available Google Adsense tool a few months back and at that time found an interesting tool that gave you keyword suggestions based on a term or keyword that you supplied. Interesting and very likely it gave results that you might not have thought of without the tool. However, I don’t recall being able to get quite as much information as it appears they give now…


So, in addition to the Traffic estimator that I saw mention of yesterday, the Adwords keyword tool gives a good deal of interesting information. Suggesting other variations on keywords, showing search volume, versus competitive ad volume. What I find even more interesting is that there’s a “site-related keywords” tab which you can use to analyze a page or a page+links from the page for what Google sees as the important keywords.

Many times, I’ve wondered how Google sees a page. Which keywords jump out at google as being relevant and while I suspect this may not be IDENTICAL to the way the main google crawler sees the page (it would take incoming links into account as well as who know what else?)… Anyway, short of counting which words appear the most on the page and doing more of a basic word count analysis. I didn’t know of a good way previously to see how Google sees a page.

Like I say, I’ve been interested in trying out Adwords, specifically targetting a specific area and getting a bit more information (a better peak behind the curtain…) I think is making me more likely to give it a test run.

The other link is a Keyword research tool from SEO Book… It uses the Overture keyword suggestion tool as it’s backend, gives links to various advertising networks, estimated search volume at the big three google, msn, yahoo and links to overture price estimates. It looks like a great “all in one” tool for anyone interested in seeing what keywords are more competitive, have more volume and basic ballpark price estimate. Very interesting for anyone considering using pay per click ads.

Related Posts

Blog Traffic Exchange Related Posts
  • Great Article on Google search positioning and blogs I just read a great article at blogbusinessworld I think he's got the right idea. Essentially, the point of the article is that blogs tend to interlink and form "content specific" communites. Political blogs would be a great example, usually there are a good deal of interlinkings between Political blogs.......
  • Web Site Promotion Through Directories When I first started building web sites I seemed to have very good "google luck". I designed pages, published and then submitted to 4-5 search engines and a couple directories and the traffic started coming in. The search engines were altavista, google, hotbot and a couple others and the directories......
  • Translating web pages I don't know if I've mentioned it before here, but languages are one of the things that fascinate me. I've studied Spanish, German and French. Although right now I would barely be able to recognize a handful of words in German and French. Of late, spanish has been the language......
Blog Traffic Exchange Related Websites
  • Trackbacks for Corporate Blogs Explained If you are just getting started in the world of corporate blogging, you are probably already aware of the fact that there is a lot to take in, and plenty for you to learn. One of the concepts that you need to understand when turning your corporate blog into a......
  • The Major Search Engine Formally Pronounces Web Page Add Speed As Position Factor Google has inside of a recent statement, managed to get public that these have commenced using website upload speed during the 200 signals that determines the location of a website in Google's search result page. Since the speed of the page upload shows the response time of a website in......
  • Trust The SEO Company Along With Your Eyes Open In business we must trust our providers. SEO companies tend to be our gateway to help online success. But it's a good idea to keep a tab about what they are performing on our internet sites. Remember in the online world the website is the best business store and also......
en.pdf24.org    Send article as PDF   

Similar Posts


See what happened this day in history from either BBC Wikipedia
Search:
Keywords:
Amazon Logo

Comments are closed.


Switch to our mobile site